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The Color of Health Care
A Message to Our Customers and Associates
Strength
Trust
Dependability
CareFirst 2002 Highlights
Financial Highlights 2002
Carefirst... Still Blue
Report of Independent Auditors
Leadership
Networks, Products and Affiliates
CareFirst In Brief
2002 Annual Report Home
The color BLUE symbolizes... trust

In a world of uncertainties, comfort is found in people you can trust. Blue is the color of trust, the well recognized symbol of security. In 2002, CareFirst BlueCross BlueShield provided a growing membership with new reason to trust the color blue.

  • Trust requires confidence in others. Developing the skills of CareFirst associates intensified in 2002. They participated in more than 2,000 company-sponsored career and skill development courses and completed more than 79,000 hours of instruction and testing.

  • Trust creates expectations. Two CareFirst BlueCross BlueShield products – BlueChoice and BluePreferred – received the highest accreditation by the National Committee for Quality Assurance (NCQA).
    Blue Cross Blue Shield of Delaware maintained its “Excellent” NCQA accreditation.

  • Trust depends on business leadership. CareFirst has achieved the top market position in its service area as measured by three important benchmarks: the largest network of primary care physicians – more than 25,000; the greatest number of members; and the lowest administrative cost-to-revenue ratio.

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